Executive assistant to the Creative Director

Calendar & Schedule Management

• Manage the Creative Director’s calendar, meetings, appointments, fittings, consultations, shoots, interviews, events, and travel-related scheduling.
• Prioritize meetings and ensure the Creative Director is prepared for each engagement.
• Send reminders, confirmations, and follow-ups where required.
• Coordinate internal and external meetings with team members, clients, partners, collaborators, vendors, and stakeholders.
• Help protect the Creative Director’s time by organizing priorities effectively. 

Administration Support

• Manage emails, messages, documents, meeting notes, and follow-ups as assigned.
• Prepare agendas, meeting briefs, and recap notes.
• Track action items from meetings and ensure follow-through.
• Organize digital files, folders, documents, contracts, creative assets, and project materials.
• Support with travel planning, bookings, event logistics, and personal brand engagements where required.

Creative & Brand Support 

• Assist with mood boards, presentation decks, creative briefs, campaign planning, styling notes, and shoot preparation. DWL – Defining Women’s Lifestyle | Recruitment PackDWL – Defining Women’s Lifestyle | Recruitment Pack
• Support the Creative Director with pitches, proposals, sponsorship decks, product documents, and brand presentations.
• Help manage creative production schedules for campaigns, lookbooks, fittings, launches, and content shoots.
• Coordinate visual assets, behind-the-scenes content, photos, videos, and brand files.
• Ensure creative materials are properly named, stored, and easy to access. 

Personal Brand & Social Media Support

• Handle social media for the Creative Director, including organizing, scheduling, and supporting day-to-day content across approved platforms.
• Support the Creative Director’s personal brand content planning and organization.
• Help ensure her personal social media presence aligns with DWL’s values, voice, aesthetic, and positioning.
• Coordinate content ideas, captions, posting schedules, video concepts, and behind-the-scenes moments.
• Support with simple day-to-day content editing, including basic video edits, reels, short clips, captions, and content formatting.
• Track speaking engagements, panels, interviews, media features, and personal brand opportunities.
• Work with the digital or social media team to ensure content is captured, organized, edited, and published appropriately. 

Shoot, Fitting & Event Coordination

• Assist in coordinating fittings, shoots, styling sessions, content creation days, pop-ups, brand activations, and events.
• Prepare call sheets, shoot notes, styling references, garment lists, and logistics documents.
• Coordinate with photographers, videographers, models, makeup artists, stylists, clients, and vendors.
• Ensure garments, accessories, props, and creative references are ready ahead of production days.
• Provide on-ground or remote coordination support where needed.

Project & File Management

• Track ongoing projects across DWL, collaborations, product launches, and Creative Director-led initiatives.
• Maintain organized folders for photos, videos, press materials, bios, decks, lookbooks, client files, and campaign documents.
• Ensure deadlines are tracked and key tasks do not fall through the cracks.
• Organize and manage digital files, visual assets, creative documents, production schedules, and presentation materials.
• Support with Notion, Google Drive, Airtable, Slack, Canva, PowerPoint, CapCut, and other tools used by the team. 

Communication & Follow-Up

• Draft messages, emails, captions, briefs, proposals, and follow-up notes where required.
• Liaise with team members, clients, collaborators, vendors, and partners on behalf of the Creative Director.
• Ensure communication is polished, warm, professional, and aligned with DWL’s brand tone.
• Follow up on pending tasks, approvals, outstanding files, and project updates.